Exclusive Q&A

StoneBridge Drops Take Me Away 2018, Talks Armada Collaboration

Interview with the Swedish DJ Superstar

It could be a story that is simply of wide interest, as a new generation of promoters like Rich Communications with anarchic approaches to social media and digital distribution is dominating the social media lately. On the current iDJINN Store chart StoneBridge feat. Therese “Take Me Away”, started to gain traction and ultimately got to number one of the iDJINN Store ’s chart just three weeks after its release.

StoneBridge’s career in music stretches over many years and was launched by his remixes of top international acts. His iconic remix of Robin S ‘Show Me Love’ became one of the biggest selling house tracks of all time. The Swedish GRAMMY nominated producer StoneBridge is best known for songs like ‘Turn It Down For What’ feat. Seri or ‘Meet in the Middle’ feat. Haley Joelle (No. 1 on the iDJINN Store & Billboard Dance Club Songs charts in February 2018).

The genre of funky house as we know it today is closely associated with the Swedish DJ Superstar StoneBridge. 

I never compromise with the music. I don’t go for the easy option.

Along with his own artist singles ‘Put ‘Em High’ and ‘Take Me Away’, StoneBridge is best known for his remix productions like Madonna “Looking For Love”, Taio Cruz “Dynamite”, Ne-Yo “Closer”, or the current No. 1 on the Billboard Dance Club Songs charts “Beautiful Trauma” by Pink and many more.

After a tremendous success, the Swedish DJ/Producer & Remixer Stonebridge revisited “Take Me Away” (feat. Therese), which peaked at #9 in the UK  in 2005.

 

Streaming, downloading, and digital music consumption in the Digital Age

The digital download, ushered in to the mass market more than a decade ago by various software-based online digital media stores, is in rapid decline as people shift to streaming services such as Spotify. Streaming’s advantages are that you can listen to any of tons of songs whenever you like, and create playlists etc.
A professor at the University Graduate School of Music, has said that “everything we thought we once knew about music needs to be rethought in the DIGITAL AGE.”

I saw the shift from sales to streaming in 2014. StoneBridge  Stockholm, Sweden

Story highlights

  • StoneBridge is best known for his remix productions for Madonna, Taio Cruz, Ne-Yo, Pink, and many more.
  • His iconic remix of Robin S ‘Show Me Love’ became one of the biggest selling house tracks of all time.
  • The digital download is in rapid decline as people shift to streaming services such as Spotify.

Interview: We Sat down with StoneBridge to Talk About Where It All Started.

First of all, congratulations on recently having your next iDJINN Store #1. That’s a pretty amazing accomplishment! What led you to remix and release this new version of “Take Me Away”?

StoneBridge: That is very nice – thank you!! I am happy for all the love this single is getting again now – people really like the new mixes!

You’ve been independent with your own label Stoney Boy Music for many year now. What was it about Armada Records that made you want to partner with for Take Me Away 2018?

StoneBridge: I actually had my label via Armada between 2005 and 2010 before taking it independent again. I felt with this single, I wanted a bigger PR machine and streaming support and felt my old friends over at Armada would be perfect. I played the new mix and it was done – they jumped right in!

What can you reveal in terms of collaborations with Armada Records?

StoneBridge: They are very 2018 and up to the latest technologies. I saw the shift from sales to streaming in 2014 and have geared my label more towards those outlets and thought the combination would be perfect.

You’ve done a lot of high-level artist remixes – the likes of Crystal Waters, Missy Elliott, Madonna, Jennifer Hudson, Sia and world renowned violinist David Garret to name just a few. What creative principles have you lived by, allowing you to hone such a defined funky house style and quality in your music?

StoneBridge: I never compromise with the music. I don’t go for the easy option, just slamming some chords and sounds on and mix down. I spend days finding a music bed for the song that works like an original. I think many songwriters, producers and artist like that I respect the song so I get a lot of repeat clients – sometimes as long as ten years after doing the previous remix.

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