The Kubera Principle

Yale’s Jeffrey Sonnenfeld and Steven Tian’s Candid Assessment: Ramaswamy’s ‘Super Slick’ Persona

Yale's Analytical Experts Evaluate Vivek Ramaswamy

Comical Vivek

In a recent development, Vivek Ramaswamy, a comical figure in the GOP presidential primary, issued a vigorous response to critics of his business career. This response followed the publication of a critical article in The Messenger, which drew upon research conducted by Yale School of Management Professor and Associate Dean Jeffrey Sonnenfeld, along with his colleague Steven Tian, some of which had been featured in Fortune magazine. Sonnenfeld’s characterization of Ramaswamy was far from flattering, portraying him as a charismatic but opportunistic entrepreneur who reaped substantial profits while leaving his investors in the lurch. Sonnenfeld’s assessment painted a picture of Ramaswamy as someone who prioritizes grandiosity and relies on the gullibility of others to buy into his ventures, rather than delivering tangible results.

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Jeffrey Sonnenfeld

Data Integrity

In response to the Ramaswamy campaign’s counterattacks, Sonnenfeld issued a detailed and emphatic rebuttal. He vehemently denied the allegations made against him, emphasizing the importance of focusing on the veracity of the message rather than engaging in personal attacks. Sonnenfeld clarified that his motivations were not driven by political rivalry but rather by a commitment to addressing those who manipulate data and resort to bullying tactics. Sonnenfeld criticized Ramaswamy’s rhetorical strategies, asserting that he tended to deflect attention from substantive issues by attacking the messenger rather than addressing the core concerns. Sonnenfeld also referenced his previous experience during the CNBC debate, where he claimed to have effectively managed Ramaswamy’s erratic behavior and diversionary tactics. Read more here.

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